Saturday, September 24, 2011



 There are literally thousands of varieties of Diamond jewellery strewn all over the ornaments industry and market. The versatility of the diamond has allowed the gem to work its way right up to the top, beating its closest competitors by miles by virtue of its beauty as well as its heritage. Diamond jewellery is available for all occasions and purposes and in a plethora of designs suited for virtually every necessity. In fact, it is difficult nowadays to cite an instance where diamond jewellery does not fit in.
The reason why diamond jewellery has gathered supremacy over its flashier counterparts like jewellery bearing coloured crystals lies in the fact that the diamond, complete with its dazzle, is available in various levels of colour, cut and clarity. Diamond jewellery, therefore, also happen to be favourites of jewellery designers who are able to take maximum advantage and create breathtaking artefacts using just one species of gemstone. The heritage and reputation of the diamond also ensure diamond jewellery a secure and lucrative niche in the market.



Diamond jewellery can be designed for different occasions – from casual gatherings to celebrations demanding exorbitant attires. One can wear a simple diamond ring or a pair of diamond earrings for a tea party. On the other hand, one can sport a diamond necklace labyrinthine in its design when it comes to visiting a formal social gathering.
Although it can be quite costly, some varieties of diamond jewellery are designed specially to be used as casual wear. While diamond jewellery designed for formal occasions or gatherings should ideally be ornate and elaborate, diamond jewellery designed for casual use is simple in design and can be rough used. The fact that diamond is the hardest mineral substance on the planet also implies that its surface cannot be scratched easily.


This durability is a major advantage of using diamond jewellery. However, diamonds do need to be polished from time to time to maintain a perfectly smooth lustre. This hardness of diamonds has led to the formulation of the perfect tandem of diamonds with platinum – a combination that is guaranteed to stand the test of time. Diamond jewellerywith platinum as the precious metal used as the base is the most lasting variety of jewellery available in the market today. Other varieties of diamond jewellery employing gold or silver are also available, but few involve the durability that platinum provides.


Diamond jewellery is manufactured by almost every renowned designer of jewellery in the world. As a result of the competitive market and the highly responsive body of consumers, the range of products has continued to increase steadily. The cumulative result has been that the entire sector of diamond jewellery has become extremely prosperous. While natural diamonds are obviously more expensive, cultured or artificially synthesized diamonds are obviously less expensive. American diamonds, for example, can be obtained at affordable prices. Diamond jewellery comprising American diamonds set in some kind of precious metal is, therefore, less expensive than the jewellery involving natural diamonds














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